I don't wanna know what I know to be true,
What I need you to do, tell me another lie- Ne-Yo, "Lie to Me"
I've found it fascinating the importance of psychology on the markets and consumer behavior. It's as if 'confidence' in and of itself can make things better. To some degree, perhaps that's true, since consumers are more likely to spend if they feel 'confident' in their economic futures. But, what if that confidence is based not on truth, but something else? We all know somebody who seems oblivious to their own shortcomings and sports an incomprehensibly large ego as a result. Pride goeth....bla bla bla...I defer to one of the great publications of our time for its sage remarks on this topic:
http://www.theonion.com/content/news/nation_ready_to_be_lied_to_about
Enjoy the read.
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